Is Your Merger Causing Mayhem?
Hundreds of banks and credit unions go through mergers, making the likelihood of facing one during a financial institution’s lifetime highly likely. But what happens in the wake of a merger? Is the brand left clear and meaningful to clients and potential clients of the institution? Or has the merger left your brand feeling confused […]
Discover The Foundational Elements of Your Brand
What’s in a brand? An organization by any other name could deliver the same value to its members, right? Not necessarily. In fact, your organization’s brand identity has a direct impact on the experience of your average consumer. For instance, if one of your brand values is the privacy and security of member information, you […]
Is Your Brand Feeling Bland These Days?
Does your bank or credit union use the word “state, first, national, trust, or savings” in its name? Turns out, you’re not alone, as nearly two out of three banks share one of these top five words in their name. There are other popular name choices too, according to Mabus, such as: Community Farmers Citizens […]
Digital Content Planning: Strategize Your Screens
It’s planning and strategy season, which means that financial institutions and retailers are all evaluating business strategies for the following year. Whether it’s revitalizing and re-evaluating branches or completely building a new facility from the ground up, everything has to be budgeted, planned, and accounted for. However, one element that can often be overlooked is […]
The Critical Impact of Furniture on Retail Space
How often do you look at a piece of furniture and ask yourself, “How many people will sit in this chair today? How will this piece of retail furniture affect the overall look and feel of my retail space?” Probably not often. Most people don’t look at a chair or a couch at a financial […]
Headquarters Training: Your Employees’ Tickets to Success
The main office for a bank or credit union serves many functions for an organization. It serves as a key foundation in your organization’s success for today and in the future. As the leading experts in headquarters strategy, design, and build, NewGround has found several key factors that can directly impact the overall success of […]
Can a Headquarters Impact Employee Retention? Absolutely!
When you think of your organization’s headquarters, you probably think of it as your base of operations. It’s the place where most of your staff reside, handling the behind-the-scenes aspects of your institution. But is your headquarters working for you, or against you? Our teams at NewGround have studied what impacts employee retention, and as […]
Attracting Employee Talent with a New Headquarters IS Possible
Job markets and industries change frequently, sometimes in favor of employee talent, and sometimes in favor of corporations. Regardless of how the job market fluctuates, your financial institution will likely always need to attract employee talent. Can aspects of your headquarters help with attracting employee talent and push your institution to higher levels? The answer […]
Your Headquarters Technology Can Move You Forward or Keep You Stagnant
With more and more employees working from home, and with consumers utilizing digital channels for their banking needs, financial institutions have to maintain up-to-date technology. Most technological channels are kept in the cloud. However, organizations can still implement technology into a headquarters design to improve the employee and consumer experience. As industry experts in headquarters […]
Lumber and Steel or Sticks and Stones: NewGround Experts Weigh in On Rising Price of Materials
Why are prices going up? It’s a question we ponder whether checking out at the grocery store or deciding whether or not to begin construction on a multi-million-dollar facility. Sometimes it may seem like the best call is to wait for prices to stabilize so that the market can settle, and things can go back […]
